Distribution across 36 profiles.
Middle half of Art Directors score between 28% and 34%.
0%
50%
100%
p10 · 24%
39% · p90
Task breakdown by work type
On-screen work46%
Done entirely on a computer. High AI exposure — these tasks are already in the automation zone.
In-person + screen20%
Physical sensing, digital output — e.g. interviewing someone then writing a report. Partially protected.
Computer + action0%
Computer input, real-world output — needs someone to act on it, not just software.
Fully in-person34%
No computer required. Furthest from automation — the strongest human advantage.
Typical tasks
3 synthetic profiles for a Art Director, ordered by automation exposure.
Tab between them to see how task mix drives the score difference.
TaskTimeTypeExposure
Overseeing the production process (e.g., photo shoots, video shoots, or print production) to ensure the final deliverables match the intended design and vision
28%AA
2%
Developing and communicating the overall visual style and creative direction for a project (e.g., advertising campaign, film, game, or brand identity), including color palettes, typography, imagery, and design principles
deep expertisesocial core
20%AD
6%
Creating mood boards, style guides, or other visual references to communicate the creative direction to the team and stakeholders
19%DD
62%
Reviewing and providing feedback on design work from graphic designers, illustrators, photographers, or other creatives to ensure it aligns with the project's vision and meets quality standards
18%DD
52%
Collaborating with clients, marketing teams, or other stakeholders to understand project goals, present creative concepts, and incorporate feedback into the final output
deep expertisesocial core
10%AA
5%
Researching industry trends, competitor work, and cultural influences to inform creative decisions and keep projects fresh and relevant
1%DD
59%
Managing budgets, timelines, and resources for creative projects to ensure they are delivered on time and within scope
1%DD
91%
TaskTimeTypeExposure
Developing and communicating the overall visual style and creative direction for a project (e.g., advertising campaign, film, game, or brand identity), including color palettes, typography, imagery, and design principles
deep expertisesocial core
26%AD
11%
Reviewing and providing feedback on design work from graphic designers, illustrators, photographers, or other creatives to ensure it aligns with the project's vision and meets quality standards
26%DD
54%
Collaborating with clients, marketing teams, or other stakeholders to understand project goals, present creative concepts, and incorporate feedback into the final output
13%AA
3%
Overseeing the production process (e.g., photo shoots, video shoots, or print production) to ensure the final deliverables match the intended design and vision
13%AA
3%
Creating mood boards, style guides, or other visual references to communicate the creative direction to the team and stakeholders
9%DD
70%
Researching industry trends, competitor work, and cultural influences to inform creative decisions and keep projects fresh and relevant
8%DD
86%
Managing budgets, timelines, and resources for creative projects to ensure they are delivered on time and within scope
2%DD
93%
TaskTimeTypeExposure
Reviewing and providing feedback on design work from graphic designers, illustrators, photographers, or other creatives to ensure it aligns with the project's vision and meets quality standards
33%DD
51%
Managing budgets, timelines, and resources for creative projects to ensure they are delivered on time and within scope
19%DD
92%
Developing and communicating the overall visual style and creative direction for a project (e.g., advertising campaign, film, game, or brand identity), including color palettes, typography, imagery, and design principles
deep expertisesocial core
15%AD
9%
Collaborating with clients, marketing teams, or other stakeholders to understand project goals, present creative concepts, and incorporate feedback into the final output
deep expertisesocial core
11%AA
2%
Creating mood boards, style guides, or other visual references to communicate the creative direction to the team and stakeholders
11%DD
59%
Overseeing the production process (e.g., photo shoots, video shoots, or print production) to ensure the final deliverables match the intended design and vision
6%AA
14%
Researching industry trends, competitor work, and cultural influences to inform creative decisions and keep projects fresh and relevant
2%DD
54%
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AI tools for this role
Tools relevant to the most automatable tasks in this profession.
